TheStreet have interviewed the Nintendo President Satoru Iwata during E3. The talk is naturally mostly about the Wii and how well it will compete with the Xbox 360 and Playstation 3.

So, what we are focusing upon is not only the current gamers, but also those who are not playing with video games at all. That is our goal, so that's why we are not caring so much about our competition with Sony or with Microsoft. We do not care if we can [beat] Sony or if we can [beat] Microsoft or if we can win in the current market-share battle in the same arena at all. That's not our focus. Our focus is whether or not we can increase the game population.